StrategyOS is...

proven

A Proven Process

Over the years we have developed and refined our step-by-step process into a robust approach that we call StrategyOS.

StrategyOS is a methodology for connecting a brand strategy to a marketing stack. It works by aligning everyone — from c-suite to staff to customers — around the brand vision and marketing operations that matter most to successful growth.

Here’s a high-level overview.

1

Audit

We start by auditing all existing data, conducting new research, fielding a stakeholder survey, and developing the StrategyOS framework.

R

3 Steps

1 Validation Point

1 Milestone

1

Audit

We start by auditing all existing data, conducting new research, fielding a stakeholder survey, and developing the StrategyOS framework.

R

3 Steps

1 Validation Point

1 Milestone

2

Diagnose

Next, we test and validate research findings as the basis of the StrategyOS, and map the Goto Market Plan into a marketing stack.

R

3 Steps

1 Validation Point

2 Milestones

3

Develop

Then we develop a Concept Brief around the StrategyOS platform to guide creative and code development for audience testing.

R

3 Steps

1 Validation Point

2 Milestones

platform

3

Develop

Then we develop a Concept Brief around the StrategyOS platform to guide creative and code development for audience testing.

R

3 Steps

1 Validation Point

2 Milestones

platform

4

Implement

Next up, we produce and implement audience-tested concepts across the marketing stack, based on the Goto Market Plan.

R

3 Steps

1 Milestone

5

Empower

Finally, we roll out the audience-tested concepts, along with the relevant training to empower our client team to master their marketing stack and run it on their own.

R

3 Steps

1 Validation Point

1 Milestone

5

Empower

Finally, we roll out the audience-tested concepts, along with relevant training that empowers our client team to master their marketing stack and run it on their own.

R

3 Steps

1 Validation Point

1 Milestone

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